Complete social media management for the Guinot brand in South Africa.
- Client: Guinot South Africa
- Category: Social Media
- Components: Full Social Media Management
Guinot South Africa required more stockists of their product offering. Social media was the only avenue that they had not yet tried and there was a limited budget.
Brand Cartel researched the competitive environment and based on these findings, proposed that the brand addresses an as-yet-untapped audience of salon owners specifically through Facebook advertising targeting.